A 12 month survey for 2016 conducted by cart recovery specialists Optilead has identified that 81% of online abandonment is totally ignored. This means that in […]
Here at Optilead we identify in excess of $158m of abandoned online transactions each week – these vary from shopping carts, travel bookings, online quotes and […]
All Insurance companies suffer from unconverted quotes, partly due to the popularity of aggregators and the abundance of choice consumers now have. Getting these leads can […]
Insurance Choice – part of Markerstudy Group’s Retail division – has been working with conversion specialists, Optilead, to engage with potential customers quicker, increasing the chance […]